Geobid Conversion Report can differ from Google Analytics Conversion Report
Unless your stated “conversion goal” in Geobid matches exactly with your stated goal in Google Analytics, different attributed conversion reporting can occur. Also, Google Analytics will attribute a “click” on your ad to multiple factors; such as the URL content perameters on the page they load once an ad is clicked. This is why the attributed visitor count in Google Analytics will be slightly higher than the “click count” totaled in Geobid’s Visitor Reports. In other words, “clicks” do not necessarily equate to “visits”.
Geobid helps you to most accurately attribute conversions by providing tools on our dashboard which allow you to integrate user and sales data directly into our tracking pixel. This now allows you to accurately attribute and track each separate conversion under your specific parameters!